Marathon Trainer, Cobalt Blue

A cushioned road shoe for runners who put in serious weekly mileage.

Marathon Trainer, Cobalt Blue, an illustrative diagram

Built for distance

The Marathon is a long-run shoe: a soft, high-stack midsole that stays comfortable deep into a twenty-miler, a breathable knit upper, and a durable outsole rated for hundreds of road miles. It is a different product from the Sprint, but both pages ship with the same title above, so a search engine cannot tell them apart at a glance.

Why the title matters here

When every product in a catalogue inherits the same title, the pages compete for the same searches and none of them stands out. The fix is to put the differences, the model name and the colour and the use case, into the title template so Marathon and Sprint read as the separate products they are.

Maintained by OpenSEO